The Belcher Button Explained

Comments

1. Kratom Capsules says:

   at 6:42 pm

   Awesome man! Thanks! Also stoked when I get free advice the the masterminds haha! :] Going to test this button on my site… very interesting what makes people buy!
2. Stanil Dobrev says:

   at 10:21 am

   Great video!
   Going to test this button myself to see how much it will increase the conversion.
   Now I’m using the default Paypal and Alertpay buttons.
   So maybe i will use the Belcher Button with Paypal and Alertpay logos next to the CC image.

   Thanks Perry!

   Stanil
   aka Webily
3. Temporary Tattoos says:

   at 2:37 am

   We also use a “Add to Cart” button, but it’s not highlighted orange or anything. It’d be interesting to test it out and see if it increases our sales. Thanks! Very clear and easy to understand video!
4. Rusty says:

   at 4:14 am

   I’ve looked around for a list to optin to get the psd version of this button. Am I over looking it? Would be very helpful and seems like a great way for you to build a list of those learning to make a living onlinee. Gotta be here?
5. Nico says:

   at 4:46 am

   Hi, sounds great. It’s been tested and proved. But i would like to know on which websites. There’s a HUGE difference between selling products with style and selling products with bad taste.
   I bet you a million dollars, companies like NIKE, apple etc. would never implement this button because it would devalue their image. Even if sales would rise 320%. It just doesn’t work that way.
6. Brian says:

   at 11:28 pm

   Wow. Great info.
7. Nicole says:

   at 8:35 am

   Thanks! Just forwarded the link to my webmaster team so they can grab the code for future reference!
8. Lee Gantz says:

   at 4:05 pm

   Hi Perry,

   Hey, just wanted to say again how much I enjoyed your workshop last August in Austin. And I really love your “BelcherButton” and want to use it. One question,
   how do I replace the $297 crossed out number and the $97 with my own numbers?
   I used your link but didn’t see how I could access or change the script.

   Thanks,
   Lee
9. Rezbi says:

   at 5:48 pm

   This demonstrates the importance of having a teacher, or at least someone to tell yuo what to do. I’ve seen this button EVERYWHERE, yet it’s never occured to me to use it until now.

   Thanks, Perry.

   Rezbi
10. Ken Burge says:

    at 12:56 am

    Great info Perry…thanks for explaining the thought process and the level of detail that went into this design.

    Ken
11. Mori says:

    at 10:24 am

    Perry, great stuff. I think I have all your stuff. The Belcher button is great but I wanted to know your thoughts on Nick Usborne’s take on “buy buttons”. He too, has “tested” buy buttons and he is AGAINST “add to cart” unless you sell MULTIPLE things in an online store type of format.

    Like to hear your thoughts on that.
12. Randy Barnes says:

    at 8:01 pm

    this is unbelievable of you to share this info. I heard Paul E.from nicheology drop this suggestion in Atlanta earlier this year and I snagged it. I hadnt given it any real thought but in the back of my mind I now believe that what I thought was that the guy behind the Belcher Button was a pointed-headed educated scientist or academic type that had developed this at somewhere really smart like MIT, or at least Texas A&M. Then later I began following you on Twitter [like 6 months ago nobody was on Twitter but a handful of us]. Now you own Twitter and laugh at the gurley Ashton K….but I digress. I didnt put – @PerryBelcher and “Belcher Button” together until just now as I was looking a google images for art to make my Man-crush-on-Perry Wall of Dreams. Holy crap its that dude! Having spoken with you personally at WIS this week the mental picture of you as a smartypants academic is going to have me ROTFLMO for days! This gift to the little people of the world should at least get your DeSoto back!
13. Izzy says:

    at 4:54 am

    Thank You Perry!

    I’m especially fascinated by the two different “add to cards”- and the thick dotted border.

    Izzy
14. Ann Martinez says:

    at 2:04 pm

    Thanks Perry,
    Great information. Now I know why I buy so much on the net. Yes, I am always drawn to this button. Can’t wait to add it to my new sales page.
    Ann
15. He - Imcouple says:

    at 1:14 pm

    This one big ugly button, but hey you videos already said it

    I will try by myself and share the results.
16. Kim Patrick says:

    at 7:02 am

    I hope this isn’t a silly question, but how do we use this button? if we copy and paste, can we then go in and put our title? Is there a program that allows us to do that? I am a newbie. I know about snagit but have finished my free trial and I don’t know if it has that feature…
17. Ragnar says:

    at 6:38 pm

    Trusting someone who can’t spell converting on their word hm… (hint hint fix your title.)
    It looks ugly to me, but that probably helps. Very “eye-pulling.
18. Sherice says:

    at 11:07 am

    Thank you for sharing! I’m looking forward to seeing how it does in my tests. By the way, your website title isn’t spelled correctly. It should be ‘Converting Buy’ not ‘Cinverting But’
19. Francois du Toit says:

    at 10:13 am

    Hi Perry,

    Thanks a lot for sharing your split testing results.

    Just one question…

    Is there any reason why the Paypal logo should not be included next to the credit card logos? Did you split test it?

    All the best,
    Francois du Toit
20. Jack Bradley says:

    at 3:32 am

    Hi Perry,

    Thank you for sharing this with all of us. Isn’t it strange how we all react to the many different colors. For example, the “Tonight Show” has the green room for their guest to spend their time while waiting until it is their turn to be called to the stage.

    Thank you again,
    Jack Bradley
21. XsiteproGuide says:

    at 11:24 pm

    Hey Perry!!!!….thanks for sharing this uber secret

    I’ve been seeing the Add to Cart button around for a while, didn’t know it was yours and definitely didn’t realize what great results it produced.

    I listened to a seminar you did a while back….joined your list and try to keep up with your information….thanks for your generosity.

    Take care,

    Scott Parat
22. Cybernautix says:

    at 5:22 pm

    Thank you very much for sharing this Perry. Awesome piece of research and very generous of you to share it.
23. Mike says:

    at 6:09 am

    Thanks for the video explaining the button Perry. Obviously alot of testing gone into this one.

    Just one question for you regarding one of the elements of the button (maybe stupid question but I had to ask)

    Regarding the Headline Text or Call To Action element of the button, have you tested with quotes “” or without?? Does it have any significant difference or none at all?? Am I barking up the wrong tree ??

    Would appreciate your thoughts.

    Mike
24. Ryan Healy says:

    at 5:07 pm

    Perry – Love the video. I enjoyed hearing you talk about the psychology behind each element of the button.

    By the way, I recently tested your button against another one, and yours won hands-down. (The other button came from a well-known Internet marketer.)

    Ryan
25. Will says:

    at 8:59 am

    Thanks Perry – this is great.